December 11, 2019 Nike receives patent to tokenize shoes.

The patent describes a method for “automating generation of cryptographic digital assets associated with articles of footwear or digital design files representative.” In essence, Nike could generate unique IDs and create ERC 721 tokens for shoes, and customers can obtain such tokens by purchasing physical shoes, with tokens linked to unique owner IDs to signify ownership. The patent also describes “surrogacy features” (the right to mix shoe designs), “parenting features” (third party permissions for caring for shoes), and “breeding rights”connected to manufacturing restrictions.